http://www.brianlightbody.com Brian Lightbody works Wed, 25 Jan 2012 05:11:05 +0000 http://www.brianlightbody.com en http://www.brianlightbody.com/Intel-Master-of-Curiosity http://www.brianlightbody.com/following/brianlightbody.com/Intel-Master-of-Curiosity Wed, 25 Jan 2012 05:11:05 +0000 Brian Lightbody works 2042731 For Intel's sponsorship of the Discovery Channel series Curiosity: The Questions of Life, we created a program allowing people to test their knowledge through a series of puzzles, challenges and games based on each episode of the television series. Users could compete to see if they had the most curious mind amongst their facebook friends. Agency: noise Role: Creative Director, Design. Identity <img src="http://payload.cargocollective.com/1/2/88546/2042731/identity_2.jpg" border="0" width="670" height="377" width_o="670" height_o="377" src_o="http://payload.cargocollective.com/1/2/88546/2042731/identity_2_o.jpg" align="left" /> Facebook App <img src="http://payload.cargocollective.com/1/2/88546/2042731/game1.jpg" border="0" width="667" height="650" width_o="667" height_o="650" src_o="http://payload.cargocollective.com/1/2/88546/2042731/game1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2042731/game2.jpg" border="0" width="667" height="650" width_o="667" height_o="650" src_o="http://payload.cargocollective.com/1/2/88546/2042731/game2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2042731/game3.jpg" border="0" width="667" height="650" width_o="667" height_o="650" src_o="http://payload.cargocollective.com/1/2/88546/2042731/game3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2042731/game4.jpg" border="0" width="667" height="650" width_o="667" height_o="650" src_o="http://payload.cargocollective.com/1/2/88546/2042731/game4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2042731/game5.jpg" border="0" width="667" height="650" width_o="667" height_o="650" src_o="http://payload.cargocollective.com/1/2/88546/2042731/game5_o.jpg" align="left" /> Badges <img src="http://payload.cargocollective.com/1/2/88546/2042731/badges.jpg" border="0" width="670" height="650" width_o="670" height_o="650" src_o="http://payload.cargocollective.com/1/2/88546/2042731/badges_o.jpg" align="left" /> Badges were created for each individual challenge. The badges were earned once you completed a stage of the game. After completing all the tasks, the individual badges formed the combined image of the curious brain. <img src="http://payload.cargocollective.com/1/2/88546/2042731/alison.png" border="0" width="520" height="213" width_o="520" height_o="213" src_o="http://payload.cargocollective.com/1/2/88546/2042731/alison_o.png" align="left" /> App Landing Page <img src="http://payload.cargocollective.com/1/2/88546/2042731/promo_tab_caveman06.jpg" border="0" width="520" height="618" width_o="520" height_o="618" src_o="http://payload.cargocollective.com/1/2/88546/2042731/promo_tab_caveman06_o.jpg" align="left" /> Facebook Tab puzzle http://www.brianlightbody.com/Trident-Gumdrop http://www.brianlightbody.com/following/brianlightbody.com/Trident-Gumdrop Fri, 16 Sep 2011 05:33:55 +0000 Brian Lightbody works 2010470 We created an innovative partnership between Trident and Gumdrop LTD. for Trident's new gum brand Vitality. Gumdrop is a company that recycles used gum, creating plastic products from collected gum. We installed Gumdrops at events across the country including the Sundance Film Festival, the Acadamey awards and Fashion Week. Agency: noise Role: Creative Director {image 1}<img src="http://payload.cargocollective.com/1/2/88546/2010470/trident8.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/2010470/trident8_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2010470/trident2.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/2010470/trident2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2010470/trident7.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/2010470/trident7_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2010470/trident3.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/2010470/trident3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2010470/trident4.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/2010470/trident4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2010470/trident5.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/2010470/trident5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/2010470/trident6.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/2010470/trident6_o.jpg" align="left" /> http://www.brianlightbody.com/noise http://www.brianlightbody.com/following/brianlightbody.com/noise Tue, 12 Jul 2011 07:19:49 +0000 Brian Lightbody works 1165731 We developed a branding system to be used through company communications. The design merges minimalistic aesthetic with a playful and direct tone of voice. Agency: noise Role: Creative Director, Design. Business Cards <img src="http://payload.cargocollective.com/1/2/88546/1165731/cards_scattered.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/1165731/cards_scattered_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1165731/card_b1.jpg" border="0" width="670" height="375" width_o="670" height_o="375" src_o="http://payload.cargocollective.com/1/2/88546/1165731/card_b1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1165731/cards.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/1165731/cards_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1165731/jess.jpg" border="0" width="670" height="445" width_o="670" height_o="445" src_o="http://payload.cargocollective.com/1/2/88546/1165731/jess_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1165731/IMG_1929_670.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/2/88546/1165731/IMG_1929_670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1165731/IMG_1914_670.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/2/88546/1165731/IMG_1914_670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1165731/IMG_1901.jpg" border="0" width="670" height="447" width_o="670" height_o="447" src_o="http://payload.cargocollective.com/1/2/88546/1165731/IMG_1901_o.jpg" align="left" /> http://www.brianlightbody.com/Trident-Vitality http://www.brianlightbody.com/following/brianlightbody.com/Trident-Vitality Mon, 27 Jun 2011 07:29:20 +0000 Brian Lightbody works 1167136 Falling Stars iOS App This playful sound app for iOS devices was inspired by Trident Vitality's unique ingredients. The app allows users to easily create musical compositions using stars that fall from the sky on to a lush landscape of peppermint and ginseng. Falling Stars has been featured in New and Noteworthy, What's Hot, and Staff Favorites of the Apple app store. the app has also been ranked a top 100 app and a top ten free entertainment app in the app store. Agency: noise with Interval Studios Role: Creative Director, Design. App available here for free download Falling Stars Case Study Falling Stars video Falling Stars screens <img src="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images_open.jpg" border="0" width="670" height="420" width_o="670" height_o="420" src_o="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images_open_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images2.jpg" border="0" width="670" height="420" width_o="670" height_o="420" src_o="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images3.jpg" border="0" width="670" height="420" width_o="670" height_o="420" src_o="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images_load.jpg" border="0" width="670" height="420" width_o="670" height_o="420" src_o="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images_load_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images4.jpg" border="0" width="670" height="420" width_o="670" height_o="420" src_o="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images5.jpg" border="0" width="670" height="420" width_o="670" height_o="420" src_o="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images7.jpg" border="0" width="670" height="420" width_o="670" height_o="420" src_o="http://payload.cargocollective.com/1/2/88546/1167136/670_app_images7_o.jpg" align="left" /> reviews from the app store <img src="http://payload.cargocollective.com/1/2/88546/1167136/Screen shot 2011-07-05 at 11.17.09 PM.png" border="0" width="670" height="102" width_o="959" height_o="147" src_o="http://payload.cargocollective.com/1/2/88546/1167136/Screen shot 2011-07-05 at 11.17.09 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167136/Screen shot 2011-07-05 at 11.17.30 PM.png" border="0" width="580" height="136" width_o="580" height_o="136" src_o="http://payload.cargocollective.com/1/2/88546/1167136/Screen shot 2011-07-05 at 11.17.30 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167136/Screen shot 2011-07-05 at 11.18.07 PM.png" border="0" width="670" height="88" width_o="1086" height_o="143" src_o="http://payload.cargocollective.com/1/2/88546/1167136/Screen shot 2011-07-05 at 11.18.07 PM_o.png" align="left" /> http://www.brianlightbody.com/Noisey http://www.brianlightbody.com/following/brianlightbody.com/Noisey Wed, 06 Apr 2011 05:35:48 +0000 Brian Lightbody works 1167151 We collaborated with Vice magazine to create a new music discovery platform that hosts video of emerging bands from around the world. Noisey gives an intimate glimpse into emerging scenes and bands. The site is sponsored by Dell and Intel. Agency: noise Role: Creative Director, Designer <img src="http://payload.cargocollective.com/1/2/88546/1167151/4.04_homepage670.jpg" border="0" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/2/88546/1167151/4.04_homepage670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167151/4.04_video1_670.jpg" border="0" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/2/88546/1167151/4.04_video1_670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167151/4.04_video2_670.jpg" border="0" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/2/88546/1167151/4.04_video2_670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167151/4.04_video3670.jpg" border="0" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/2/88546/1167151/4.04_video3670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167151/4.04video5670.jpg" border="0" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/2/88546/1167151/4.04video5670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167151/4.04_video4_670.jpg" border="0" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/2/88546/1167151/4.04_video4_670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167151/4.04_archive_670.jpg" border="0" width="670" height="448" width_o="670" height_o="448" src_o="http://payload.cargocollective.com/1/2/88546/1167151/4.04_archive_670_o.jpg" align="left" /> http://www.brianlightbody.com/Thompson-Hotels http://www.brianlightbody.com/following/brianlightbody.com/Thompson-Hotels Sat, 02 Apr 2011 13:03:43 +0000 Brian Lightbody works 1167103 We created a new website for Thompson Hotels which increased booking, improved the user experience and articulated the style and elegance of the Thompson Hotels. Our Minimal treatment unified all the personalities and locations of the various hotels into a brand. Agency: noise Role: Creative Director, Design <img src="http://payload.cargocollective.com/1/2/88546/1167103/thompson2.jpg" border="0" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/2/88546/1167103/thompson2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167103/thompson7.jpg" border="0" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/2/88546/1167103/thompson7_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167103/thompson1.jpg" border="0" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/2/88546/1167103/thompson1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167103/thompson3.jpg" border="0" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/2/88546/1167103/thompson3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167103/thompson4.jpg" border="0" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/2/88546/1167103/thompson4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167103/thompson6.jpg" border="0" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/2/88546/1167103/thompson6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167103/thompson9.jpg" border="0" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/2/88546/1167103/thompson9_o.jpg" align="left" /> http://www.brianlightbody.com/Oil-Fix http://www.brianlightbody.com/following/brianlightbody.com/Oil-Fix Sat, 02 Apr 2011 05:25:24 +0000 Brian Lightbody works 1167120 Oil fix was a unique coming together of the minds at noise. After months of seemingly endless disaster from the damaged BP oil rig in the gulf of Mexico, we ambitiously attempted to assemble a coalition to find a solution to the leaking rig. In a matter of hours we had an idea drawn up and wireframes sketched out. The following couple of days we created an aesthetic and a proposal ready for a partner capable of bringing the brightest minds from science and technology together to work out some possible solutions. Wired magazine was on the top of our list and after presenting the plan, they were on board. While we were in the midst of building the project, BP was finally able to plug the leak. While it was sad to halt our efforts, it was a welcome relief that the leak had been plugged, and oil would stop spilling into the ocean. Agency: noise Role: Creative Director, Writer, Design. <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_01.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_02.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_03.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_04.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_04_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_05.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_05_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_06.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_06_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_07.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_07_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_08.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_08_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_09.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_09_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_10.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_10_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_11.jpg" border="0" width="670" height="376" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/2/88546/1167120/oil_fix_6.30_Page_11_o.jpg" align="left" /> I Created and wrote the deck which was presented to Wired magazine. <img src="http://payload.cargocollective.com/1/2/88546/1167120/home.jpg" border="0" width="670" height="585" width_o="1030" height_o="900" src_o="http://payload.cargocollective.com/1/2/88546/1167120/home_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/problems.jpg" border="0" width="670" height="585" width_o="1030" height_o="900" src_o="http://payload.cargocollective.com/1/2/88546/1167120/problems_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/solutions_entry.jpg" border="0" width="670" height="585" width_o="1030" height_o="900" src_o="http://payload.cargocollective.com/1/2/88546/1167120/solutions_entry_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/solutions.jpg" border="0" width="670" height="585" width_o="1030" height_o="900" src_o="http://payload.cargocollective.com/1/2/88546/1167120/solutions_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1167120/submit.jpg" border="0" width="670" height="585" width_o="1030" height_o="900" src_o="http://payload.cargocollective.com/1/2/88546/1167120/submit_o.jpg" align="left" /> Slides of the aesthetic and branding we had created for the site. http://www.brianlightbody.com/Vitaminwater-Zero http://www.brianlightbody.com/following/brianlightbody.com/Vitaminwater-Zero Mon, 14 Mar 2011 02:28:52 +0000 Brian Lightbody works 1116140 Our goal was to launch the new vitaminwater zero to calorie conscious men in the creative class. We created games that lived in ad units, doubling coke's average metrics for interactivity in banners. Play with the ads here. Illustration & animation: Robert Bandel Agency: noise Role: Creative Director, Designer, Producer Suck-it-in game <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero2.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero3.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero4.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero5.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero6.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero7.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero7_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero8.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero8_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero9.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero9_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero11.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero11_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/zero12.jpg" border="0" width="670" height="224" width_o="670" height_o="224" src_o="http://payload.cargocollective.com/1/2/88546/1116140/zero12_o.jpg" align="left" /> Can you fit in this ad? }<img src="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit11.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit11_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit12.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit12_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit3.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit4.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit5.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit6.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit6_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit7.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit7_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit9.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit9_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit10.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/can_you_fit10_o.jpg" align="left" /> Good-bye suck-it-in diet <img src="http://payload.cargocollective.com/1/2/88546/1116140/roolover1.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/roolover1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/rollover2.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/rollover2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/rollover3.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/rollover3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/rollover4.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/rollover4_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/rollover5.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/rollover5_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/rollover6.jpg" border="0" width="670" height="622" width_o="670" height_o="622" src_o="http://payload.cargocollective.com/1/2/88546/1116140/rollover6_o.jpg" align="left" /> Simple Statements <img src="http://payload.cargocollective.com/1/2/88546/1116140/yellow1.jpg" border="0" width="670" height="612" width_o="670" height_o="612" src_o="http://payload.cargocollective.com/1/2/88546/1116140/yellow1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/yellow2.jpg" border="0" width="670" height="612" width_o="670" height_o="612" src_o="http://payload.cargocollective.com/1/2/88546/1116140/yellow2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/pink1.jpg" border="0" width="670" height="612" width_o="670" height_o="612" src_o="http://payload.cargocollective.com/1/2/88546/1116140/pink1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/pink2.jpg" border="0" width="670" height="612" width_o="670" height_o="612" src_o="http://payload.cargocollective.com/1/2/88546/1116140/pink2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/red1.jpg" border="0" width="670" height="612" width_o="670" height_o="612" src_o="http://payload.cargocollective.com/1/2/88546/1116140/red1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116140/red2.jpg" border="0" width="670" height="612" width_o="670" height_o="612" src_o="http://payload.cargocollective.com/1/2/88546/1116140/red2_o.jpg" align="left" /> These ads featured a combination of stop motion style photography with simple statements animated on posters. http://www.brianlightbody.com/Bose-Speakers http://www.brianlightbody.com/following/brianlightbody.com/Bose-Speakers Mon, 07 Mar 2011 06:50:52 +0000 Brian Lightbody works 1116332 Outdoor Campaign Created this campaign in which different genres of music were depicted through music notation. Role: Concept and Design w/ Ian Boyle <img src="http://payload.cargocollective.com/1/2/88546/1116332/bose_punk2_670.jpg" border="0" width="670" height="434" width_o="670" height_o="434" src_o="http://payload.cargocollective.com/1/2/88546/1116332/bose_punk2_670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116332/bose_jazz2_670.jpg" border="0" width="670" height="434" width_o="670" height_o="434" src_o="http://payload.cargocollective.com/1/2/88546/1116332/bose_jazz2_670_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116332/bose_hiphop2_670.jpg" border="0" width="670" height="434" width_o="670" height_o="434" src_o="http://payload.cargocollective.com/1/2/88546/1116332/bose_hiphop2_670_o.jpg" align="left" /> http://www.brianlightbody.com/Sunkist http://www.brianlightbody.com/following/brianlightbody.com/Sunkist Sun, 06 Mar 2011 07:03:31 +0000 Brian Lightbody works 1116035 12 Ounces of Awesome Campaign For Sunkist Soda we simply wanted to make life more awesome for anyone that engaged the brand. We updated their fun in the sun vibe into a more playful and young adult focused message. Agency: noise Role: Creative Director, Design. Content The 12 ounces of awesome campaign included a series of content pieces, where Sunkist's Team Awesome pulls off some stunts to make the word a more awesome place. Outdoor / Wild posting <img src="http://payload.cargocollective.com/1/2/88546/1116035/sunkistooh1.jpg" border="0" width="670" height="439" width_o="800" height_o="525" src_o="http://payload.cargocollective.com/1/2/88546/1116035/sunkistooh1_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116035/sunkistooh2.jpg" border="0" width="670" height="439" width_o="800" height_o="525" src_o="http://payload.cargocollective.com/1/2/88546/1116035/sunkistooh2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116035/sunkistooh3.jpg" border="0" width="670" height="439" width_o="800" height_o="525" src_o="http://payload.cargocollective.com/1/2/88546/1116035/sunkistooh3_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116035/sunkistooh4.jpg" border="0" width="670" height="439" width_o="800" height_o="525" src_o="http://payload.cargocollective.com/1/2/88546/1116035/sunkistooh4_o.jpg" align="left" /> Wild postings and billboards were created to celebrate Sunkist's orangey burst of liquid goodness. Website / Promotion<img src="http://payload.cargocollective.com/1/2/88546/1116035/van_home.jpg" border="0" width="670" height="426" width_o="800" height_o="509" src_o="http://payload.cargocollective.com/1/2/88546/1116035/van_home_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/2/88546/1116035/VAN_inside.jpg" border="0" width="670" height="426" width_o="800" height_o="509" src_o="http://payload.cargocollective.com/1/2/88546/1116035/VAN_inside_o.jpg" align="left" /> The concept for the website featured our pimped out sunkist van, leaving it in new locations tied to content or promotional events, at the end of the campaign the van itself would be given away through a special promotional offer, the winner would drive the site off the homepage opening up an interesting hook to the next phase of the campaign.